Baina Towels

Pulled straight from their website, because they say it well and it's how and why I choose the brands I do…intentionally made for permanence in mind.

"BAINA is a conscious brand, designed with permanence in mind. Intended to be intimately woven into your daily ritual of bathing, BAINA towelling is produced in an environmentally and socially responsible way. BAINA takes a mindful approach to craftsmanship, materiality and design to promote longevity over seasonal trends."

photo from BAINA

Side note thought: When possible, my hope is that people can buy well and buy less. I know it's not always accessible, but buying with the hope to keep longer is the goal…no matter who you buy from and at whatever price point.